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发文标题: 关于设立外商投资广告企业的若干规定[附英文]
发文文号:
发文部门: 国家工商行政管理局 对外贸易经济合作部
录入时间: 2006-7-17 10:17:01
实施时间: 1994-11-3
失效时间:
法规类型: 登记注册管理
所属行业: 外资企业
所属区域: 全国
阅读人数: 0
发文内容: 国家工商行政管理局、对外贸易经济合作部关于设立外商投资广告企业的若干规定(附英文)

1994年11月3日,国家工商管理局、对外经贸部
  
 第一条  为了更好地推动我国广告业为对外开放服务,保证外商投资广告企业的质量,促进我国广告业健康发展,制定本规定。
 第二条  本规定所称外商投资广告企业,是指中外合资、合作经营广告业务的企业。
 第三条  设立外商投资广告企业,应当遵循《中华人民共和国中外合资经营企业法》、《中华人民共和国中外合作经营企业法》、《中华人民共和国广告法》、《广告管理条例》、《广告经营者资质标准及广告经营范围核定用语规范》等有关法律、法规、规章。
 第四条  外商投资广告企业的项目建议书和可行性研究报告,由国家工商行政管理局审定。外商投资广告企业的经营范围,由国家工商行政管理局依据《广告经营者资质标准及广告经营范围核定用语规范》,根据外商投资广告企业的类型,按设计、制作、发布、代理国内外广告业务的不同范围,分别予以核定。外商投资广告企业的合同和章程,由对外贸易经济合作部审查批准。
 第五条  设立外商投资广告企业,按下列程序办理:
 (一)外商投资广告企业的中方合营(含合作,下同)者,向所在地有外商投资企业核准登记权的工商行政管理局呈报设立外商投资广告企业的项目建议书和可行性研究报告,由其提出初审意见,经省、自治区、直辖市及计划单列市工商行政管理局核转,报国家工商行政管理局审定。
 中方合营者为国务院部、委、局直属企业的,中方合营者向其主管部门呈报设立外商投资广告企业的项目建议书和可行性研究报告,经审核同意后,转报国家工商行政管理局审定。
 国家工商行政管理局自收到全部呈报文件之日起三十天内,作出同意或不同意的决定。
 (二)国家工商行政管理局颁发《外商投资广告企业项目审定意见书》后,由中方合营者向所在地外经贸部门呈报设立外商投资广告企业的合同和章程,经省、自治区、直辖市、计划单列市外经贸部门核转,报对外贸易经济合作部审批。
 中方合营者为国务院部、委、局直属企业的,中方合营者向其主管部门呈报设立外商投资广告企业的合同、章程。主管部门审核同意后,转报对外贸易经济合作部审批。
 对外贸易经济合作部依照国家有关外商投资的法律、法规,在规定的期限内决定批准或不批准。
 (三)中方合营者持国家工商行政管理局颁发的《外商投资广告企业项目审定意见书》和对外贸易经济合作部颁发的批准证书及法律、法规规定的其他文件,按企业登记注册的有关规定,向国家工商行政管理局或有外商投资企业核准登记权的地方工商行政管理局办理企业法人登记注册手续。
 外商投资广告企业申请设立分支机构,由省、自治区、直辖市、计划单列市外经贸部门或国务院部、委、局审核同意后,转报对外贸易经济合作部,对外贸易经济合作部在征求国家工商行政管理局意见后,决定批准或不批准。
 第六条  设立外商投资广告企业,除符合有关法律、法规规定的条件外,还应具备以下条件:
 (一)合营各方必须是具有一定规模的以经营广告业务为主的企业法人;
 (二)能够引进国际先进的广告制作技术和设备;
 (三)具有市场调查、广告策划和广告效果测定等能力;
 (四)能够在广告策划、创意、设计、制作和经营管理等方面培训中国职员;
 (五)注册资本不低于30万美元。
 第七条  申请设立分支机构的外商投资广告企业,应具备以下基本条件:
 (一)注册资本全部缴清;
 (二)年营业额不低于2000万元人民币;
 (三)分支机构所在地须有3个以上相对固定的广告客户。
 第八条  申请设立外商投资广告企业,由中方合营者按本规定第五条规定的程序,向国家工商行政管理局报送下列文件:
 (一)申请设立外商投资广告企业的报告;
 (二)中方合营者所属主管部门的批准文件;
 (三)设立外商投资广告企业的项目建议书;
 (四)合营各方共同编制的可行性研究报告;
 (五)合营各方的登记注册证明;
 (六)合营各方的资信证明;
 (七)采用的主要制作设备、技术及其来源证明;
 (八)广告管理制度;
 (九)地方工商行政管理局的初审意见。
 第九条  申请设立外商投资广告企业,应按本规定第五条规定的程序,向对外贸易经济合作部报送下列文件:
 (一)地方外经贸部门或国务院部、委、局的报送文件;
 (二)国家工商行政管理局颁发的《外商投资广告企业项目审定意见书》;
 (三)设立外商投资广告企业的合同、章程;
 (四)项目建议书及可行性研究报告;
 (五)合营各方的登记注册证明;
 (六)合营各方的资信证明;
 (七)工商行政管理部门出具的名称核准书;
 (八)合营企业的董事会名单及各方董事委派书。
 第十条  外商投资广告企业通过审查取得批准证书后,如出现下列情况之一的,应按本规定第五条规定的程序另行报批:
 (一)更换合营方;
 (二)变更经营范围。
 第十一条  外商投资企业申请增加广告经营业务的,参照本规定办理。
 第十二条  本规定自一九九五年一月一日起施行。
  
  Regulations of the State Administration for Industry and  Commerceand the Ministry of Foreign Trade and Economic  Cooperation  for  Establi-shing Foreign-Invested Advertising Enterprises
  
  (Promulgated on November 3, 1994)
  
 Whole document
Regulations of the State Administration for Industry and  Commerce and the
Ministry  of  Foreign  Trade  and Economic  Cooperation  for  Establishing
Foreign-Invested Advertising Enterprises
(Promulgated on November 3, 1994)
Article 1
 These Regulations are hereby formulated with a view to  promoting  the
advertising industry of China to serve for the  open-to-the-outside-world,
assuring the high quality of the foreign-invested advertising enterprises,
and pushing forward the healthy development of the advertising industry of
China.
Article 2
 For the purpose  of  these  Regulations,  the  term  "foreign-invested
advertising  enterprises"  means  the  enterprises  that  are  engaged  in
advertising business in the form of either a Chinese-Foreign equity  joint
venture or a Chinese-foreign cooperative joint venture.
Article 3
 To apply for  the  establishment  of  a  foreign-invested  advertising
enterprise, related laws,  regulations and rules shall be  followed,  such
as Law of the People's Republic of China on Chinese-foreign  Equity  Joint
Ventures, Law  of  the  People's  Republic  of  China  on  Chinese-foreign
Cooperative Joint Ventures, The Advertising Law of the  People's  Republic
of  China,Regulations  on  Advertising  Administration,Qualification
Standards  of  Advertising  Operators  and  PhraseologyNormforthe
Examination and Ratification  of  the  Advertising  Business  Scope,  etc.
Article 4
  The  project  proposals  and  the  feasibilitystudyreportsof
foreign-invested advertising enterprises shall be examined and approved by
the State Administration for Industry and Commerce. The business scopes of
foreign-invested  advertising  enterprises  that  are  classified  as  the
different scopes like designing,  producing, media-buying and  acting  for
advertising business both at home and abroad, shall  be  approved  by  the
State Administration for Industry and Commerce,  in  accordance  with  The
Qualification Standards of Advertising Operations and Phraseology Norm for
the Examination and Ratification of the Advertising Business Scope and  in
the  light  of  the  different  types  offoreign-investedadvertising
enterprises.  The  contracts  andthearticlesofassociationof
foreign-invested advertising enterprises shall be examined and approved by
the Ministry of Foreign Trade and Economic Cooperation.
Article 5
 For the establishment of a  foreign-invested  advertising  enterprise,
the following procedures shall be followed:
  (1)  The  Chinese  party  to  an  equity  joint  venture  advertising
enterprise (including  the  party  to  Chinese-foreign  cooperative  joint
venture, similarly hereinafter)  shall submit  the  project  proposal  and
feasibility study report  for  the  establishment  of  a  foreign-invested
advertising enterprise  to  the  local  administration  for  industry  and
commerce which is authorized  to  ratify  and  register  enterprises  with
foreign investment. With the preliminary examination comments of the local
administration, the administration for industry and commerce at the  level
of province, autonomous region,  municipality directly under  the  Central
Government or the municipalities specifically listed  in  the  State  plan
shall examine and transfer those documents to the State Administration for
Industry and Commerce for final examination and approval.
 In case  the  Chinese  Party  is  an  enterprise  directly  under  the
ministries, commissions or bureaus of the State Council, the Chinese party
shall submit  to  the  department  in  charge  the  project  proposal  and
feasibility study report  for  the  establishment  of  a  foreign-invested
advertising enterprise. Upon examination and consent by the department  in
charge, those documents shall be submitted to the State Administration for
Industry and Commerce for final examination and approval.
 Upon receipt of all the documents required, the  State  Administration
for Industry and Commerce shall,  within  30  days,  make  a  decision  of
approval or disapproval over the  establishment  of  the  foreign-invested
advertising enterprise.
 (2) After the issuance of the "Certificate of Examination and Approval
Opinions  for  Foreign-Invested  Advertising  Enterprises"  by  the  State
Administration for Industry and Commerce, the Chinese party  shall  submit
the  contract  and  articles  of  association  oftheforeign-invested
advertising enterprise to  the  local  foreign  trade,and  after  being
checked by the foreign trade and economic cooperation authorities  at  the
level of province,  autonomous region,  municipality  directly  under  the
Central Government or the municipalities specifically listed in the  State
plan, the relative documents shall  be  transferred  to  the  Ministry  of
Foreign Trade and Economic Cooperation for final examination and approval.
 In case  the  Chinese  party  is  an  enterprise  directly  under  the
ministries, commissions or bureaus of the State Council, the Chinese party
shall submit to the department in charge  the  contract  and  articles  of
association  for  the  establishment  of  a  foreign-invested  advertising
enterprise. After being checked and consented by the department in charge,
the documents mentioned-above shall be  transferred  to  the  Ministry  of
Foreign Trade and Economic Cooperation for final examination and approval.
  The  Ministry  of  Foreign  Trade  and  Economic  Cooperation  shall,
according to the State laws and regulations governing foreign  investment,
decide whether to approve or  disapprove  the  establishment  of  such  an
enterprise within the stipulated time limits.
 (3) The Chinese party shall, with the "Certificate of Examination  and
Approval Opinions for Foreign-invested Advertising Enterprises" issued  by
the  State  Administration  for  Industry  and  Commerce,theapproval
certificate  issued  by  the  Ministry  of  Foreign  Trade  andEconomic
Cooperation and other documents stipulated by the  laws  and  regulations,
submit, according to the relative regulations on enterprise  registration,
to the State  Administration  for  Industry  and  Commerce  or  the  local
administrations for industry and commerce authorized to check and register
enterprises with  foreign  investment  for  handling  the  formalities  of
registration for an enterprise legal person.
 The application  of  a  foreign-invested  advertising  enterprise  for
setting up a branch shall be examined and approved by  the  foreign  trade
and economic cooperation department of the  province,  autonomous  region,
municipality directly under the Central Government or  the  municipalities
specifically listed in  the  State  plan,  and  then  transferred  to  the
Ministry of Foreign Trade and  Economic  Cooperation  which  shall,  after
gathering  opinions  from  the  State  Administration  for  Industryand
Commerce, decide whether to approve or disapprove it.
Article 6
 To apply for establishing a foreign-invested  advertising  enterprise,
the following conditions shall be fulfilled in addition to the  conditions
stipulated in the relative laws and regulations:
 (1) all parties to a foreign-invested advertising enterprise must be a
fair-sized enterprise legal person which is mainly engaged in  advertising
business;
 (2)  being  able  tointroduce  the  world's  advancedadvertising
technology and equipment;
 (3) having the capability for market investigation,  advertising  plan
and advertising effect measurement;
 (4) being able to train  the  Chinese  personnel  in  the  aspects  of
advertising plan, creation, design, production and management; and
 (5) the registered capital being no less than US $ 300000.
Article 7
 The foreign-invested advertising enterprise which intends to apply for
setting up a branch shall fulfill the following main conditions:
 (1) the registered capital has been contributed in full;
 (2) the annual volume of business shall  not  be  lower  than  RMB  20
million yuan; and
 (3) in the place where the branch is to be  located,there  must  be
more than 3 relatively permanent advertising customers.
Article 8
 When applying for the establishment of  a  foreign-invested  adverting
enterprise, the Chinese party shall, according  to  the  stipulations  set
forth  in  Article  5  of  these  Regulations,submittotheState
Administration for Industry and Commerce the following documents:
 (1) the application report for the establishment of a foreign-invested
advertising enterprise;
 (2) the approval documents issued by the department in charge  of  the
Chinese party;
 (3) the project proposal for the establishment of  a  foreign-invested
advertising enterprise;
 (4) the feasibility  study  report  worked  out  jointly  by  all  the
parties;
 (5) the registration testimonials for each party;
 (6) the financial credit documents for each party;
 (7) the documents for the main equipment used and technology  adopted,
and their original sources;
 (8) its advertising administration system; and
 (9) the preliminary examination opinions of the local  administrations
for industry and commerce.
Article 9
 When applying for the establishment of a foreign-invested  advertising
enterprise, the Chinese party shall,  in  accordance  with  the  procedure
provided in Article 5 of these Regulations,  submit  to  the  Ministry  of
Foreign Trade and Economic Cooperation the following documents:
 (1) the  documents  reported  by  local  foreign  trade  and  economic
cooperation  departments  or  the  ministries,commissions  orbureaus
directly under the State Council;
  (2)  the  "Certificate  of  Examination  and  Approval  Opinions  for
Foreign-investedAdvertisingEnterprises"issuedbythe State
Administration for Industry and Commerce;
 (3) the contract and articles of association for the establishment  of
the foreign-invested advertising enterprise;
 (4) the project proposal and feasibility study report;
 (5) the registration testimonials for each party;
 (6) the financial credit documents for each party;
 (7) the verification and  approval  documents  for  the  name  of  the
enterprise issued by  the  administration  authorities  for  industry  and
commerce; and
 (8) the name list of  members  of  the  board  of  directors  and  the
appointment documents for the directors from each party.
Article 10
 Even after obtaining the approval certificate through examination, the
foreign-invested advertising enterprise shall, according to the  procedure
stipulated in Article 5 of these Regulations, apply for approval in any of
the following cases:
 (1) to change any party; or
 (2) to change the business scope.
Article 11
 These Regulations shall be applicable as a  measure  of  reference  to
enterprises with foreign investment if  they  apply  for  enlarging  their
business scope to advertising business.
Article 12
 These Regulations shall come into force as of January 1, 1995.
 

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